Showing posts with label self-publishing. Show all posts
Showing posts with label self-publishing. Show all posts

Tuesday, July 31, 2012

The post-Christian Grey world

A few weeks ago I ran into a very dear old friend of mine at a party.  It was good to catch up, but it was great to learn that she'd just published a pseudonymous erotic novel!  I devoured The Heartwood Box: A Fairy Tale
a day later; it's a great read, highly immersive and extremely well-written.  "Lilia Ford" was kind enough to answer some interview questions....

JMD: When I wrote The Explosionist, it was partly because I’d read Philip Pullman’s His Dark Materials trilogy and Garth Nix’s Abhorsen books; I found myself haunting the Bank Street Bookstore and looking in vain for more books exactly like those, and when I realized there weren’t any I thought I had better write one myself.  What were your models, in that sense, for The Heartwood Box?

LF: I wrote the book I wanted to read but couldn’t find.  When you talk about erotica, it’s probably most helpful to distinguish between brows—high, low, middle.  We’ll forget high-brow—no one is going to read my book and think “it’s just like Anaïs Nin!”  Low-brow is porn or so incompetently edited that I feel like I’m grading an expos paper when I read it.  

That leaves the middle, where I’d place my own book.  Critics keep bashing Fifty Shades of Grey, but E. L. James might as well be the Henry James of this genre.  The number one book on the Kindle erotica list as I write this is Training Tessa: Hot Texas Bosses BDSM Erotica, about two brothers who try to one up each other spanking and humiliating their secretary—I highly recommend checking out the cover.  The brothers are billionaires, and Tessa desperately needs money to keep her mother in a special-care facility.  Over the course of the story, she starts to have feelings for one of the brothers, who also falls in love with her.  I read it in less than an hour and for the genre it’s not terrible—the author has a sense of humor, it’s properly edited, it only costs $.99. 

Romance is different: I think in some ways we’re going through the golden age of the romance and paranormal romance genres, with some very talented people working in it.  But those writers (or their publishers) adhere to some pretty hard limits on what they’ll depict.  They’ll dip a toe in the BDSM waters—it’s next to impossible to find a hero who is not portrayed as an “Alpha”—but it’s no more than a toe.  I’m interested in how differences in actual power, whether social, physical, financial, magical, play out in a relationship.  I think those conflicts are very erotically charged, and that’s what I want to read about (as opposed to things like nipple clamps).  But I also want characters who are not completely clichéd, a plot largely free of inane rom-com contrivances, clever dialogue, and a strong sense of the connection between the lovers—why they truly belong together, why their lives would be empty apart.  That’s the book I tried to write.

JMD: The Heartwood Box is such a striking and appealing title.  Did you have the title and/or the concept early, or did it come late in the game?

LF: They were both part of the original idea.  Every piece of fiction I’ve written has started the same way: I have a sudden idea which starts playing out in my head almost like a movie.  Either I type as fast as I can or I sketch it out as an outline, but either way, I have about fifteen pages of material that forms the core of the story.  The seed of Heartwood was the idea of a young woman who has desires that she is unaware of and wouldn’t accept if she were; then the idea of a magical box which could somehow sense and then expose those desires; and most disturbingly, a male who was very happy to take advantage.   
 
JMD: You’ve published this book under a pseudonym.  I like the novel very much and wonder how you can resist the temptation to get more glory from and for it!  I know it’s erotica, but do you see yourself in future integrating your private persona and the Lilia Ford author-persona, or do you guess you will prefer to keep them separate?

LF: I have two parts to this answer, which I’ll call before and after Christian Grey. 

There is nothing simple, mentally speaking, about writing under a pseudonym, and I have no doubt this issue alone will end up making my psychiatrist a lot of money over the next few years.  I initially chose to use a pseudonym because I have a YA novel that I spent years writing and I have been trying to get published.  I’d just had a set back, so I threw myself into Heartwood as a kind of escape.  Next thing I knew, I had an almost finished novel that I could publish myself, in a genre where that is not a disadvantage.  It just made sense to publish it.

But erotica is a tricky genre.  I read a lot of it, so the sex in my book doesn’t seem particularly extreme to me, but it shocked the first people I gave it to who never read that genre.  I’m proud of the book: I wrote the best book I could, but it’s still about a woman with three partners, with spanking and bondage and a lot of power play that does not necessarily reach a politically correct settlement.  As I got closer to publishing, I talked to my husband and teenaged son about it.  My whole family has been extremely supportive of my writing, and I felt like I owed it to them to take their views into account.  We all agreed about the benefits of publishing under a pseudonym. 

And all of this was before Fifty Shades of Grey.  The bottom line is that nothing will ever be the same with the genre.  I’m still glad I went with the pseudonym, but I quickly became much more lax about it. 

JMD: It’s inevitable, I fear, and probably a question you will grow very tired of: but what do you think of the Fifty Shades of Grey books?   Many of the usual literary pundits have read very little erotica and don’t have much context for the whole phenomenon.  Do you have any insights or observations on the basis of having read pretty widely in the field of contemporary American erotic fiction?

I have no problem at all talking about Fifty Shades of Grey—I only wish that someone close to me had read the damn book.  I find the punditry a lot more painful and stupefying than the book itself.  From what I can tell, it is impossible for a critic for The New York Times to write about a book like this without the most insufferable condescension to the book and the people who liked it.  You don’t have to admire or enjoy Fifty Shades of Grey, but talking down to people who do, privately or openly pitying their lack of taste or education, bemoaning whatever you think this says about American culture—all of that to me feels like a failure of imagination on the part of the critic.  It would be the same if I tried to write about NASCAR: I don’t get it, so I probably shouldn’t write about it. 

You work on the 18th century novel, so you are very aware that there is a long history of cultural leaders attempting to police popular writing through ideas of taste or morality—and excoriating the (usually female) readers who consume it.  I don’t want to make some kind of fancy academic point here—or even argue that I think the novel is “good.”  But when 20 million people love a book, I think critics need to stretch themselves to understand why. 

In purely selfish terms, I think the book is the best thing that could have happened to writers in this genre.  It’s more than just the attempts to coattail on its success.  The closet door on this kind of reading hasn’t just cracked opened—it’s been ripped off altogether.  E. L. James finished the job the Kindle started.  Arguments that the novel is politically regressive are beside the point: this is fantasy.  People should be able to indulge without feeling like they’re guilty of unmaking civilization.

JMD: What advice do you have for novelists considering digital self-publishing?  Is there a site or two that you’ve found especially useful?

I’ll probably be better able to answer that question when I figure out if I can make this work: self-publish a novel that finds its readers—those who like this genre. There is no question the publishing landscape is changing at a dizzying speed.  I wouldn’t put any weight on my own predictions of where it will be in ten years, except to say that those people who wax nostalgic about paper books sound a little like my husband when he talks about his vinyl collection.  I’ll throw out three things that I think are key. 

1.      Understand the genre you want to publish in.  Read a lot in it, buy a lot of books in it, read the reader reviews, have a sense of the upper and lower ranges of both success and quality (which in erotica are not necessarily the same).  Pay attention to how you make your buying decisions, why you think a book succeeds or fails, and what the general expectations of the readers are.

2.      The single most important thing will always be the quality of the book you write.  The great thing about digital self-publishing is that time is not the same issue that it was.  Your book will stay available—you’re not dependent on Barnes and Noble giving you some of their precious shelf space.  You will have the chance to find and grow your audience if that audience is out there.  But that will only work if you have a good book to begin with.

3.      For God’s sake edit it properly and hire a proofreader—please. 

As far as resources go, I’ll single out Lindsay Buroker’s blog.  She self-published a fantasy series called the Emperor’s Edge and blogs with remarkable candor about her experiences: advertizing, sales numbers, proofreading, kindle, Goodreads—you name it.  She’s extremely generous with her hard-won knowledge, and we can profit from it—and she wrote a great series also, which gives her opinions a lot more weight for me. 

Friday, September 23, 2011

Advice to novelists

I got an email yesterday from a student of a former colleague of mine who is trying to get her first novel published and finding it difficult; she asked me if I'd look at it and give her some advice. This is just an email I wrote off the top of my head, I haven't done any footwork on small presses that will take unagented submissions or the current state of play on electronic self-publishing, but I thought I might post it here in case it is useful to others. If anyone has further advice or details re: any of these options, please feel free to contribute in the comments.

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I really don't have time to look at it, but can give some advice regardless!

There is no doubt it is a very, very hard thing to get a first novel published - I think it is the hardest thing I have ever done, much harder (for me at least) than getting a PhD and really distinctly harder even than getting a tenure-track job in academia, which is also pretty darn hard...

You really have 3 routes available to you, with the first being the most appealing, the second with its own advantages, the third with the least connection to traditional forms of publishing but also a legitimate route in many respects.

(1) Get an agent. Really almost all publishers, barring academic presses and a handful of good indies, want to see agented submissions and are using agents as gatekeepers. This is very difficult, though, when one has not already published! My recommendation: contact assistants of established agents, or young starting-out agents - I think that working with a well-known agent on a first novel is mostly a pipe dream, one would often be better off with their assistant anyway (more time to attend to one's business). In short, target agents under 30 who are building client lists. You should be able to focus your submissions rather than sending at large - acknowledgments pages or author blogs will usually let you make a list of agents who have represented books that you see as being in some important respect like yours (and if you write a cover letter that says "I loved book X, which I see you represented," and book X is a relatively underheralded book by a first-time novelist, it is my guess that this will also catch the young agent's attention and make them more likely to give your material a proper look).

(2) Make a direct approach to the small number of university presses that publish fiction and a select list of indies (again, think about what their lists really are like, don't bother unless there is a good fit between your style of book and what they have been publishing in the last few years).

(3) Explore some of the new forms of self-publishing or what I would call 'assisted self-publishing' that have sprung up in recent years. It really is a different world now: you can self-publish online for instance and build a readership and some online reviews and then use that to make another stab at getting representation and a traditional publishing deal. My friend Richard Nash's Cursor project would be one place to look, but there are a lot of ways to make a decent book (I'm not expert on this, I'm just vaguely recalling names, but Lulu, a couple options at Amazon, a new program called PressBooks, all sorts of other options). I do think that at this point a traditional deal is still more desirable than online self-publication unless you are an exceptionally gifted self-publicist with considerable time to spare - division of labor is a good thing! - and I caution you that if you are teaching full-time and perhaps writing another book, it will be difficult to find the energy to spare to get this one out into the world yourself. Often first books are in fact published second, after the author has written another, more obviously commercial book and gotten it published - which is to say, getting an agent to represent you is not only based on their sense of the quality of your work, it is strongly affected by their sense of what will sell, and that question might have a very different answer if you have already published something else that found a good readership.

Anyway, I hope this is useful, and I wish you all the best.

Saturday, October 31, 2009

The dead speak

Caleb Crain revisits the to me utterly fascinating question of how John Keats actually talked.

(This post is a nice small example of how Caleb uses his blog to organize and annotate his more official publications.)

Also recommended: Lynda Mugglestone's Talking Proper: The Rise of Accent as Social Symbol. And there is a magical essay by Peter Holland, "Hearing the Dead: The Sound of David Garrick," in Players, Playwrights, Playhouses.

Bonus link: Marco Roth has a really lovely piece at n+1 about Caleb's self-published collection of blog posts The Wreck of the Henry Clay.

Friday, January 16, 2009

Great expectations

An interesting post at the always worthwhile Electric Alphabet blog about HarperCollins UK's Authonomy site, a networking experiment for authors that seems to be showing some of the tensions between corporate marketing strategies and the dynamics of online communities.